After more than 80 years of raising chickens, we know exactly what was wrong with every coop on the market.
Since 1944, Hoover’s Hatchery has been a leader in the backyard poultry industry. This multi-generational family business now offers more than 200 breeds, and millions of backyards across America receive our chicks each year. We’re experts in what chicks need, and we know well the problems chicken keepers run into when trying to give their backyard poultry the best care.
The biggest issue? Chicken coop maintenance.
We felt responsible for helping solve this problem. As a longtime partner to backyard chicken keepers, it’s our responsibility to help them succeed. We want to do everything we can to keep people in it after they take the leap.
The Problem Every Chicken Keeper Knows
Chicken keepers know the feeling well. You’ve chosen your breed, you have your chicks in the brooder, and you’re thinking about where they’ll live when they can get out on their own. So you Google “best chicken coop,” and you’re greeted with a wide variety of attractive options. The problem? The vast majority of those options are made of wood. Wood requires regular maintenance to stay in good shape, and even with that maintenance, the likelihood of rot damage or mite infestation remains high.
If you’ve owned a wooden coop, you already know the cycle. Year one: beautiful. Year two: you may notice the paint is peeling a bit and the rain causes some swelling. By year three, you’re fighting rot in the corners and red mites in the cracks and seams.
And then there’s the issue of keeping the coop clean. We love our chickens, but there’s no denying that they can create a mess like any animal. This is what really makes having the wrong coop a disincentive to maintaining a backyard flock. Not the feeding. Not keeping the predators out. The maintenance. It’s a project that never ends, and it creates burnout.
Why Hoover’s?
Why is a hatchery launching a coop? To help chicken keepers avoid burnout. We want to keep this lifestyle growing for generations to come. The rewards of having a backyard flock are greater than the drawbacks, but if we can minimize those drawbacks, more families will stick with their flocks.
How Our Coop is Better
The Hoover’s Lean-To Easy Clean Coop is the result of years of experience raising chickens. It’s made from heavy-duty, 100% recycled plastic. This material lasts for years – even decades – and won’t rot, won’t need painting, and isn’t conducive to mites. But the material isn’t the point. The point is what it gains you.
It cleans in five minutes
This is arguably the greatest feature of the design. The inside of the coop is smooth and non-porous. The trays are removable. There is no textured surface for droppings to stick to or parasites to hide in. All a chicken keeper has to do is lift and remove the back panel, rake out the bedding, hose down the inside… and that’s it. Ease of cleaning is the single biggest upgrade from traditional wooden coops.
It’s built to outlast every wooden coop you’ve ever owned
Our heavy-duty, high quality recycled plastic doesn’t rot. It doesn’t absorb moisture. It doesn’t crack in the cold. While a wooden coop typically needs replacing every 3-5 years, this coop is engineered to last decades.
Your birds are safe
The construction is sturdy and predator resistant. We also offer a six-foot metal 0mesh run that seamlessly attaches to the coop, allowing predator protection from the air (hawks), and ground (raccoons, foxes). This run features a side skirt to battle burrowing predators, as well.
It looks like it belongs in your backyard
This was important to us. When ease of cleaning and predator protection are the highest priorities, it could be easy to overlook aesthetics. Not for our coop. The Hoover’s coop is meant to look as great in a suburban backyard as it does on a larger farm or homestead property. It is widely available in a natural sage green finish, and we developed an exclusive white woodgrain-style finish for Tractor Supply Co. that gives you the aesthetic of a traditional wooden coop without the headaches.
The Real Reason Behind This Coop
We’re proud of the features and specifications of our new coop, but those are the benefits. What we’re most excited about is what this coop could mean to you:
We want you to spend less time maintaining your coop and more time enjoying your flock.
Backyard chicken keeping is supposed to be enjoyable. Collecting eggs, watching the birds forage or explore, and showing your kids where their food comes from are all integral parts of the backyard poultry experience. We don’t want to be ruined by never-ending maintenance and headache. Doesn’t it sound better to take five minutes to clean and gain a whole weekend with your flock?
Where to Find the Hoover’s Coop
The Hoover’s Lean-To Easy Clean Coop is now available at select retailers nationwide.
- Sage Green finish now available in store at Murdoch’s, Country Store, and for shipping through Tractor Supply Co.
- Exclusive Woodgrain Finish now available at select Tractor Supply Co. locations nationwide.
You can learn more about where to get the Hoover’s coop on our product page here https://hoovershatchery.com/coops
Final Thoughts
Whether you’re looking to upgrade your coop, or if you’re just getting started and are determined to avoid the poultry pitfalls, we’d love for you to take a look. If you have questions, our team is here. We’re the backyard poultry experts, and we want you to have the best chicken keeping experience possible.