Flock Journey is the education home of Hoover's Hatchery | Ready for birds? Shop at hoovershatchery.com

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Poultry Care

Hundreds of articles and videos, organized the way Keepers already browse them.

Daily Care

Litter – A Versatile Word and Odd One in Chicken Vocabulary

“Bedding” means soft wood chips or straw in a horse or cow’s stall. But if the same material is in a chicken…

Health & Wellness

Time to Say Goodbye

Anyone who has kept a backyard flock eventually faces a dilemma. As hens age their egg laying slows. Eventually it nearly stops.…

Seasonal Planning

Feeding Your Chickens Pumpkins for a Fall Treat

Have you seen the latest craze? People everywhere are feeding their chickens pumpkins! It’s a challenge to see if your flock can…

Health & Wellness

Molting Chickens? Here’s How to Help

You walk into your backyard and it looks like your chickens went on an intense weight loss journey. Feathers are everywhere and…

Seasonal Planning

Prepping for Winter

Well, well, well, look who has showed up! FALL! Which means for us flock tenders we have to start the preparation for…

Health & Wellness

September Chicken Chat: Chicken Nutrition

Health & Wellness

Chicken Month Chat! Topic: Nutrition

Mark your calendars for a Monday, September 26th, Chicken Month Chat on Nutrition (6:30 pm central/7:30 pm eastern).  We’ll share an invite…

Daily Care

How to Decorate a Chicken Coop: Simple Ideas That Help Your Flock

Wondering how to decorate a chicken coop so it looks great and works harder for your flock? The good news is that…

Advanced Topics

Tips for Treating Bumblefoot

Bumblefoot is one of the most common ailments in poultry. If you have chickens for any length of time, you are sure…

Advanced Topics

How to Tell if a Bird is Molting or if Something Else is Going On

Is your chicken losing feathers?  Any time that your chickens start to loose feathers, it can make you wonder what’s going on…

From Hoover's Hatchery

Ready for the birds?

When it is time to go from learning to Keeping, Hoover's has a complete selection of backyard poultry, hatched with care and shipped to your door or to a partner store near you.